Selected work
A portfolio of products, strategic diagnostics and living experiments. Status is stated honestly: prototypes remain prototypes, and work in progress remains visible.
A guided cultural-learning app helping heritage Iranians understand Iran through its poetry—led by Mehr, a lion-hearted guardian born from story, light and imagination.
A multi-perspective rental decision assistant that turns messy listings, competing household needs and local-language confusion into a clear, actionable shortlist.
A framework for distinguishing a content problem from a discovery, trust, conversion, attribution or follow-up problem inside a private clinic’s patient journey.
A living experiment in turning AI conversations into a practical operating layer for study, care, household logistics, research, projects and decisions.
Project close-ups
Not a digital poetry archive. A guided journey through poetry, history, culture and the questions heritage Iranians often inherit without a map.
Replace “Instagram is bad” with a testable map of discovery, validation, contact and follow-up.
Scores, vetoes, dissents, missing questions and a draft message—without pretending a machine can sign the lease for you.